Unibox vs Copper: Different Approaches to Relationship Management

Copper has built something impressive — a CRM that feels native to Google Workspace. If you live in Gmail and need sales pipeline management, Copper might be exactly what you need. This comparison isn't about declaring a winner. It's about helping you find the right tool for how you actually work.

What Copper Does Exceptionally Well

Copper deserves credit for what it's achieved:

• Google Workspace Integration — The deepest Gmail integration of any CRM, feeling truly native
• Sales Pipeline Management — Visual deal tracking, forecasting, and revenue analytics
• Automatic Data Entry — Contacts and conversations captured from Gmail automatically
• Team Collaboration — Shared pipelines, activity tracking, and team dashboards
• Established & Trusted — Years of refinement serving sales teams worldwide

If you're a sales team running your business through Gmail, Copper is purpose-built for that workflow.

Where Unibox Takes a Different Path

Unibox isn't a sales CRM. We're building a personal relationship manager for individuals who communicate across many platforms — not just email.

Our Different Philosophy

Beyond Email

Copper excels at Gmail. But many of us communicate beyond email:

• Slack — Where work actually happens for many teams
• Telegram & WhatsApp — Personal and professional messaging
• LinkedIn — Networking and professional relationships
• Discord — Community conversations
• GitHub & Linear — Developer communication

These aren't sales channels — they're relationship channels. Unibox brings them together.

What Copper Has That We Don't

Being honest about what Copper offers that we don't:

• Sales pipelines — We don't have deal stages, forecasting, or revenue tracking
• Deep Gmail integration — Copper's sidebar experience is more polished for Gmail power users
• Team features — Pipeline sharing, assignment, and team analytics
• Reporting dashboards — Sales performance metrics and team insights
• Mobile apps — Copper has mature iOS and Android apps; ours are coming

If you need to track deals and forecast revenue, Copper is the better choice.

What We're Building Instead

Unibox focuses on personal relationship intelligence:

Personal CRM Features

• Cross-platform contact merging — The same person across Gmail, Slack, and LinkedIn becomes one contact
• Relationship scoring — Based on interaction frequency across all platforms, not deal value
• Interaction timeline — Every conversation from every platform in one view
• Domain enrichment — Company logos and context for your contacts

AI for Individuals

• Conversation summaries — Quick context on any thread
• Smart replies — Suggestions that understand your relationship history
• Semantic search — Find conversations by meaning, not just keywords
• Cross-platform automation — Rules that work across all your channels

Who We're Building Unibox For

Unibox is for individuals who:

• Don't need sales pipelines — Your relationships aren't measured in deal stages
• Communicate beyond email — Slack, Telegram, LinkedIn are equally important
• Want personal context — Understanding your network, not closing deals
• Work independently — Freelancers, founders, professionals managing their own relationships

We're not trying to replace Copper for sales teams. We're building for people whose relationships don't fit into a sales funnel.

Our Vision

Copper brought CRM into Gmail beautifully. We're trying to bring personal relationship management across all the places you actually communicate.

Our goal isn't a better sales CRM — it's a personal communication hub that helps individuals maintain relationships that matter, regardless of which platform those conversations happen on.

What We're Still Building

• Mobile apps — On our roadmap, but not available yet
• Calendar integration — Scheduling context is coming
• More integrations — We're always expanding platform support

The Honest Summary

Choose Copper if: You're a sales team that lives in Gmail and needs pipeline management, deal tracking, and revenue forecasting.

Consider Unibox if: You're an individual who communicates across many platforms and wants to understand your personal network without thinking about sales stages.

Copper is a sales CRM that lives in Gmail. Unibox is a personal relationship hub that spans your entire communication landscape.

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Unibox is still early. We'd love for you to join our waitlist and help us build the personal CRM that individuals deserve.